Search marketing optimization, whether it’s for pay per click, sponsored or search optimization is not always a sprint.
Simple Summary Of ‘Top 5 Things Marketers Can Do Now’
June 2, 2009 By Leave a Comment
We really liked Avinash Kaushik’s presentation, ‘Top 5 Things Marketers Can Do Now’. Here’s a little summary that we broke down into smaller steps.
‘You cannot improve one thing by 1000% but you can improve 1000 little things by 1%’ – Jan Carlzon
1. Think: Increase profit – Reduce costs – Increase satisfaction and loyalty.
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On page SEO optimization
March 18, 2009 By 75 Comments
Everyone now pretty much agrees: SEO is a required process the same way debugging is a process for developers or spell checking for anyone writing.
With that in mind lets look at the A-B-C of on page search engine optimization.
Top on page SEO factors
Domain name and age:
The best is to have your domain name relating to your site’s topic… Continue reading
Confusing your visitors Engagement and Intent
March 3, 2009 By 1 Comment
Do you know the difference between your visitors intent and engagement?
If you don’t you may want to learn what’s the difference and how to first fulfill your visitors’ intent before even trying to engage them. Continue reading