http://www.reflexity.com Customer Acquisition Optimization Sun, 24 Jan 2010 05:20:50 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://www.reflexity.com/marketing/customer-acquisition/benefits-and-drawbacks-of-questions-answers/ http://www.reflexity.com/marketing/customer-acquisition/benefits-and-drawbacks-of-questions-answers/#comments Mon, 26 Jan 2009 18:00:55 +0000 Martin Hudon http://www.reflexity.com/?p=152 Continue reading]]> http://www.reflexity.com/marketing/customer-acquisition/benefits-and-drawbacks-of-questions-answers/feed/ 1 http://www.reflexity.com/marketing/online-marketing/posts-worth-mentionning/ http://www.reflexity.com/marketing/online-marketing/posts-worth-mentionning/#comments Fri, 23 Jan 2009 21:19:57 +0000 Martin Hudon http://www.reflexity.com/?p=172 Building a profitable Freemium startup: Great discussion (with Excel model) about freemium business models. Focusing on the right aspect of SEO: Focus on these and you're already a step ahead of most sites. Top 20 Enguiro post of 2008: More than a couple of gold nuggets among their top 20. Friction in the sale process: Get Elactic is a must read if you're offering Continue reading]]> http://www.reflexity.com/marketing/online-marketing/posts-worth-mentionning/feed/ 1 http://www.reflexity.com/marketing/customer-acquisition/paying-for-something-free/ http://www.reflexity.com/marketing/customer-acquisition/paying-for-something-free/#comments Thu, 08 Jan 2009 00:16:36 +0000 Martin Hudon http://www.reflexity.com/?p=118

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The perpetual arguments about how companies can make money online by giving away free (digital) content still rage but there are some great examples of successful stories. The latest one is how Nine Inch Nails became the best selling digital album of 2008 by giving it away under Creative Continue reading]]> http://www.reflexity.com/marketing/customer-acquisition/paying-for-something-free/feed/ 0 http://www.reflexity.com/marketing/customer-acquisition/landing-page-optimization/ http://www.reflexity.com/marketing/customer-acquisition/landing-page-optimization/#comments Fri, 19 Dec 2008 22:08:10 +0000 irina http://www.reflexity.com/?p=89 My top subject from SES Chicago: Landing Page Optimization Here are the main takes from the conference... A heavyweight variable in determining your conversion rate and the quality of your PPC marketing campaigns is your landing page. If you keep in mind that ‘your visitors create your website', then you have a Continue reading]]> http://www.reflexity.com/marketing/customer-acquisition/landing-page-optimization/feed/ 2 http://www.reflexity.com/marketing/online-marketing/online-marketing-rois/ http://www.reflexity.com/marketing/online-marketing/online-marketing-rois/#comments Thu, 13 Nov 2008 22:38:15 +0000 Martin Hudon http://www.reflexity.com/?p=45

It's always hard to compare online marketing campaigns ROIs because they vary greatly. They vary between industries and products and also between campaign types. So instead of providing hard numbers we gathered our own data and merged them with Continue reading]]> http://www.reflexity.com/marketing/online-marketing/online-marketing-rois/feed/ 0